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Showing posts from March, 2016

INTERVIEW TRICKS

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Most of the time we find it difficult to really rehearse for an interview for the dream job who has called us for an interview. Its always a must for you to really research and be abreast with the current situation of the company with whom your interview is to be conducted. leaving school to the working environment for the first time, its really important to note that the working environment differs from the schooling environment. as a young who has never worked for a wage not even to talk of salary, it was always my nightmare to know what the world had to offer for me and what I had in me to improve on the current situation. Not to think much into the current unemployment situations and non payment of already existing employees, it always dawned on me to worry a lot. Now, God being so good and I have been able to secure a company for an interview, would you let your flaws overcome you in such a way that this opportunity would pass you by? definitely NO! So as a dedicated student and w...

INTEGRATED MARKETING COMMUNICATIONS: PERSONAL SELLING AND DIRECT MARKETING

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MULTIPLE CHOICE QUESTIONS 1.  __________________ is quoted as saying that “everyone lives by selling something.”      a.  Bill Gates      b.  Robert Louis Stevenson      c.  Arthur Miller      d.  Henry Ford Answer:   (b)  Difficulty:  (2)  Page:  513 2.  All of the following were characterizations of salespeople brought about by      Arthur Miller’s Death of Salesman and Meredith Wilson’s The Music Man      EXCEPT :      a.  loners.      b.  cigar-smoking.      c.  backslapping.      d.  conservative Bible-thumpers. Answer:   (d)  Difficulty:  (1)  Page:  513 3.  Modern salespeople build __________________ by listening to their cu...